AI is quietly outsmarting us all. It’s predicting when that HVAC will break, adjusting thermostats before we know we are cold, and answering resident questions before we know they have them.
But while AI is making our properties smarter, faster, and more efficient, it’s also putting unexpected pressure on our energy grids. Suddenly, the energy demands of running AI systems, data centers, and smart buildings are causing some real-world headaches. In other words, AI is making life easier… and possibly a little more expensive. Here’s the latest on how it’s affecting the multifamily industry—both the good and the not-so-great.
First, The Good News
AI is revolutionizing the multifamily industry, and the benefits are hard to ignore. According to the U.S. Artificial Intelligence Institute (USAII®), AI is making its presence felt across various areas in the real estate sector. Here’s a breakdown of how it’s transforming the way multifamily properties are managed:
- Smarter Operations: AI can automate property management tasks like rent collection, maintenance scheduling, lease renewals, and more. It can also increase safety and security with advanced technologies such as facial recognition.
- Enhanced Resident Experience: Chatbots driven by AI offer 24/7 support to residents, offering your residents immediate answers while freeing up your site team. Smart home technology also ensures your residents are comfortable while cutting their utility usage automatically.
- Strategic Decision-Making: AI-based analytics are used to optimize rent pricing, forecast occupancy rates, and inform better investment strategies. AI tools can also use this data to market your properties to the most qualified prospects and streamline the leasing process.
The Not-So-Great News: AI’s Unexpected Energy Demand
If AI sounds perfect, it certainly isn’t. As AI systems become more sophisticated and embedded in our daily lives, they require an increasing amount of energy to operate. For the past two decades, the utility industry has become accustomed to low or falling load growth. However, the utility industry is currently seeing an unexpected surge in demand and AI cannot keep up.
The Financial Times recently ran a headline warning that “Booming AI Demand Threatens Global Electricity Supply.” According to reports, global data center electricity consumption is expected to nearly triple from 15 terawatt-hours (TWh) to 46 TWh by the end of the year. In the U.S., McKinsey predicts that data center power demand will grow by 240% by 2030. This increased energy demand is raising concerns about grid reliability, especially in regions with limited infrastructure.
As noted in a report by Grid Strategies, “The End of Flat Power Demand Is Over,” the imbalance between load growth and power generation capabilities could cause significant reliability issues, particularly in areas like the Southeast, California, and much of the central U.S. from the Upper Midwest to Texas.
And there’s more. The increasing use of data centers also means that more water is needed for cooling systems. A single Google data center, for instance, consumes about 450,000 gallons of water per day. When AI and data storage needs ramp up, it’s not just the electricity grid that’s at risk—it’s water resources too.
What This Trend May Mean for the Multifamily Industry
For the multifamily industry, these utility strains could have significant implications:
- Lower Economic Growth in Some Regions: As some areas experience energy grid bottlenecks, they may miss out on economic development opportunities, including investments in new multifamily properties.
- Higher Electric Rates: To keep up with the growing demand for power, utilities may have to invest in new power generation and transmission infrastructure, which could lead to higher electricity rates.
- Water Use Restrictions: As data centers gobble up more water for cooling, regions may face increased water usage restrictions or higher water rates, impacting multifamily properties.
- Grid Reliability Concerns: During high-demand summer months, power outages or disruptions could become more common, especially in areas already struggling with grid capacity.
Multifamily property owners and managers will need to keep a close eye on these trends as AI and data-driven demand continue to grow.
So, Now What? Managing the Trade-Offs
As we harness the power of AI to improve just about everything, we need to also recognize its unintended consequences—particularly when it comes to energy and water demand. Utility management will become more critical than ever before, and a proactive approach to energy and water conservation will help mitigate the rising costs associated with AI’s growing demands.
That’s where we come in. By providing smart utility management solutions and analyzing utility data, Conservice ensures that multifamily properties can take full advantage of AI’s capabilities while minimizing the impact on costs and reliability. With the right tools, we can navigate this brave new world of AI in multifamily real estate while keeping the lights on—and the water running.
Subscribe To Our Blog Newsletter
Keep yourself ahead of the curve with the latest utility news, trends, & resources.
Editor's Picks
Ask An Expert with Sustainability Expert, Sandra Closson
Meet Sandra Closson Some people see spreadsheets full of utility data. Sandra sees a story about how a building operates and where it can improve. With nearly three decades of professional experience and 17 years in sustainability, Sandra has built…
The Next Chapter of Single Family Operations
At some point “more” stops being the answer. The single family industry has spent the last decade defining success as growth. Build new properties, acquire existing properties, attract institutional investment, repeat. Portfolios grew from hundreds of homes to thousands. “More”…
RUBS Utility Billing vs. Submetering: A Decision Guide
RUBS Utility Billing vs. Submetering A Decision Gu | RSS.com TL;DR: Not every property gets to choose between RUBS and submetering – your building, budget, and state regulations all play a role. RUBS (Ratio Utility Billing System) is faster and…
NAA 2026 Debrief: AI Everywhere, Automation Under Pressure, and the Human Work of Multifamily
NAA 2026 Debrief: AI Everywhere, Automation Under | RSS.com Attending this year’s Apartmentalize (which was truly excellent, by the way), you couldn’t help but notice a contrast. On the one hand, the vendor floor was an absolute sea of AI…
Inside Multifamily with NAA President & CEO Bob Pinnegar
Inside Multifamily with NAA President & CEO Bob Pi | RSS.com Conservice’s Lauren Howard sits down with National Apartment Association President and CEO Bob Pinnegar to discuss the current state of the rental housing industry. From supply and affordability challenges…
Retain Residents Longer with Transparent, Fair Utility Billing
Improve resident retention with transparent utility billing. Build trust, increase resident satisfaction, reduce disputes, and support lease renewals with fair billing practices.
Power in Partnership: Building a Real Estate Tech Ecosystem That Works
More tech doesn’t always mean a better resident experience. The true potential lies not in individual tools, but in how they work together. From internet to access control, smart home tech to resident experience platforms, properties rely on a growing…
2026 Building Performance Standards Compliance by City
Stay ahead of 2026 building performance standards like Local Law 97. Track city deadlines, understand penalties, upgrade properties, and take action to stay compliant.
Good Data In, Good Data Out: The Key To Turn Season
It’s that time of year again for student housing. Move-outs are piling up nearly as fast as move-ins and student housing operators and property teams have just a few short weeks to get it all sorted before the next wave…
Improving Resident Experience Through Connectivity: 4 Reasons Bulk Internet Actually Works
Multifamily owners and operators are rethinking how connectivity is delivered. Bulk internet programs are becoming an increasingly valuable solution.
Experience Effortless Utility Management and Cost Savings
Connect with us today to discover how our solutions can ease tenant billback, streamline utility management, and reduce your costs and energy usage. Make your utility management smarter and more efficient with Conservice!